Are There Similarities Between Being an Athlete and Business Owner?

Are you an athlete? I say 'athlete' because once an athlete, always an athlete. Do you own your own business? How do the two go hand in hand? Are there similarities between being an athlete and business owner? We often hear success stories about an athlete who was successful on the court or field who then becomes wildly successful in business. I personally grew up as a nationally ranked tennis player in U.S. Junior tennis. I went on to play college athletics at the D1 school, Northwestern in the B10. I've learned over the year what has helped [...]

By |2021-07-25T21:09:32+00:00July 25th, 2021|Business Coaching|0 Comments

Will Your Business Remain Relevant in a Changing World?

Many of us as entrepreneurs and small business owners are scrambling to adjust, adapt and remain relevant to a changing landscape fueled by the pandemic called COVID-19. As restrictions start to ease moving forward, some businesses may return to normal. For other businesses, it will not be business as usual. Some will continue to have hardship due to the economy. At this point, we don’t know how much social distancing will remain in effect and for how long, which then creates more challenges for some businesses that need to be close to their customers to do the job. [...]

By |2021-06-17T14:20:13+00:00April 27th, 2020|Business Coaching|0 Comments

Business Growth Strategy: Tips for Entrepreneurs

Starting and building a business is a constant cycle and hard work. It all starts with an idea; it is essential that the idea then creates business growth. I have met many entrepreneurs that have a wonderful idea but when it comes to fully putting that idea into play, they are challenged. Each of us has a different way of thinking. Some are visionaries so they can see the big idea and feel what it will be like once accomplished but actually taking the step-by-step approach to accomplish the goal is difficult.  While other entrepreneurs may be great [...]

By |2021-06-14T15:40:13+00:00April 17th, 2020|Business Coaching, Goal Setting|0 Comments

10 Tips to Help Increase Business After the COVID-19 Pandemic

I’ve spoken with many businesses during this time and many are experiencing a decrease in sales and some have been totally shut down. What are you doing to improve your business during this time? Wouldn't it be great to be able to increase business after the COVID-19 pandemic? What if your company blasts out of the gate and increases revenues 10-50%? The reality is that we are all in this together. Virus? What virus? The same one that is not just affecting you but everyone. Whether it is Florida, New York, California, Italy, China, Russia, Australia or any [...]

By |2021-06-14T15:42:42+00:00April 9th, 2020|Business Coaching|3 Comments

What Opportunities Can You Create to Adapt to Changes in Business?

During this time, many business owners are meeting challenges that we have never seen before. Do we complain or do we adapt? Each of us has a choice - do we complain about our situation or do we see the situation as an opportunity! We are all in the same boat during this time. Do we contract, blame, and give up or do we adapt and thrive? What are your choices during this time? Is your income affected? Do you have options? Some options have been provided through our United States government but we can’t sit back and [...]

By |2021-06-14T15:43:41+00:00April 6th, 2020|Business Coaching|0 Comments

Starting a Business in an Uncertain World

Whether you are in 2008 or 2020, we are in uncertain times where we need to come together as a community with understanding and compassion. Many have been laid off from their jobs as the pandemic crisis heightens across the world. Some may have a job once all is said and done while others may not. As a business owner, I am clear that my business will shift with the changing times. What will you do? Some are considering starting a business because who knows if your job will be there after we get past all of this. I [...]

By |2021-06-14T15:44:53+00:00March 23rd, 2020|Business Coaching|0 Comments

Mindset is Key to Owning a Business

What's the greatest challenge to owning a business? Is it knowing the right strategy, creating the right products/services, marketing the right way? I would venture to say one of the most important if not THE MOST IMPORTANT aspects of owning a business is the mindset of the business owner. I've met countless entrepreneurs who have gone into business for themselves and suddenly started to panic. Have you as a business owner ever woken up in the middle of the night in shear panic on how you are going to pay some invoice or pay an employee or pay [...]

By |2021-06-14T15:45:53+00:00February 6th, 2020|Business Coaching|2 Comments

Setting Goals

In my digital marketing business, when I am working with prospective clients who come to me with some need, whether it be website design, social media management, content creation, local SEO or more, I typically ask them what they are trying to accomplish. The answer shouldn't just be to get more business. We are all trying do that. I want to know exactly what kind of business this business is seeking. Does the business want to increase the number of female customers or the number of small business b2b customers. I need to have a clear idea of [...]

By |2021-06-14T15:53:36+00:00January 31st, 2020|Business Coaching|1 Comment

Time is Ticking: How is Your Business Doing in 2016?

Can you believe that we are almost in May? One-third of 2016 has flown by and now is a great time to assess your business and where you are in relationship to your goals for 2016. Key areas you need to review include revenues, expenses, marketing and advertising budget, ROI in marketing and advertising, client make up, lead generation and conversion. Some small business owners are so busy working in their business that working on the big picture of their business comes second. As a small business owner, I totally understand and always encourage people to at least take [...]

By |2021-06-21T16:02:51+00:00April 25th, 2016|Business Coaching|0 Comments

Grow Your Company: Build Your Lead Generation Strategy

How does a business survive? A business survives by gaining new business as well as retaining existing business where appropriate. That’s why the previous two blogs, What is Your Vision for 2015 and Creating a Strong Foundation in Your Business are so important. Each of these steps builds to then help your business create a strong lead generation strategy. Are you ready to generate new leads for your business? Targeting your ideal customer impacts how you reach those leads. Understanding the demographics, psychographics, and behaviors of the ideal client is essential in reaching the right audience. The first step: [...]

By |2021-06-14T15:56:46+00:00January 17th, 2015|Business Coaching|0 Comments
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